Bayern Munich won Champions League with a 1:0 win over PSG and completed a historic treble of Bundesliga, DFB Pokal and Champions League.
They became the 10th team to win Champions League with wins in all matches. Their feat is so great because this is the first time someone did that in the Champions League era, from 1992 onwards.
German giant got €19 million for their win in the final, but that’s just the start. When they qualified for the group stages they got €15.25 million. Bavarians stormed through their group with 6 wins. For every win, they got an additional €2.7 million.
With a comfortable first place, they went to the round od 16. Last 16 qualification was worth €9.5 million. Chelsea was hammered in the two matches, for qualification to quarterfinals German champions got €10.5 million.
Hansi Flick’s team humiliated Barcelona and beat them 8:2. As a semifinalist, they got an additional €12 million. And only at the end, Kingsley Coman’s strike in the final gave them €19 million.
When you add up all of this, you get to the sum of €82.45 million. And that’s just UEFA prize money. The marketing pool for this year’s Champions League is worth €292 million, and the Munich club got a big portion of that.
You can add matchday revenue of 3 group stage matches, and it’s safe to say Bayern got way more than €100 million for winning Champions League. So even with coronavirus pandemic and reduced matchday revenue, winning Champions League is €100+ million business.